The Macallan Lifestyle Collection: A Fusion of Luxury and Nature
The merger of The Macallan and The McCartneys
The Macallan, renowned for its exceptional whisky, has taken an impressive step into the lifestyle segment by announcing a collaboration with talented sisters Stella and Mary McCartney. The partnership marks a creative union that brings together The Macallan and The McCartneys’ shared respect and admiration for the natural world. This fusion of the traditional and the modern celebrates both parties’ Scottish roots and their love of Scotland’s nature and beauty.
The Collection Inspired by Nature
TOGETHER: A Collection for The Macallan by Stella and Mary McCartney introduces a limited edition collection of 11 lifestyle products. Designed by the McCartney sisters and crafted by master craftsmen, each piece is a celebration of nature, drawing inspiration from Scotland’s forests, seas, open countryside and, most importantly, the beauty and power of the River Spey. The collection reflects a deep respect for nature and is a testament to the art of craftsmanship.
Image from themacallan.com
Details in the Collection
Key elements of the collection include handcrafted glassware in vibrant colours dyed with natural minerals, an ombre ceramic bottle encased in an apple leather alternative, a pair of brass ice-tumblers with hand-painted ceramic handles, and a brass napkin weight shaped like an acorn, a nod to the exceptional oak casks that mature The Macallan whisky. Each piece of the collection is meticulously crafted by hand, expressing individual skill and timeless elegance.
Harmony with Nature
The colour theme of the collection reflects the nuances of nature: green tones represent The Macallan Estate, amber tones refer to the natural colour of the whisky, and the red colour, synonymous with The Macallan, honours the brand’s deep respect for tradition and craftsmanship. Jaume Ferras, Global Creative Director for The Macallan, notes that the collection shows how The Macallan continues to innovate and challenge itself, while its respect for nature is reflected in Stella and Mary’s beautiful designs.
Image from themacallan.com
Exclusivity and Tradition
The collection is sold exclusively as a complete set and is available in limited quantities from October 11, 2023. Stella and Mary have also collaborated with The Macallan to create the third edition of The Harmony Collection – an annual limited series that highlights the brand’s inherent curiosity and innovative and creative thinking.
The Harmony Collection: Amber Meadow and Green Meadow
The Harmony Collection Amber Meadow is inspired by the natural Scottish grasslands, creating a single malt Scotch whisky reminiscent of warm meadows and ripe barley fields, with a rich, citrusy finish. Green Meadow , part of the series’ third release, celebrates Scotland’s lush and fertile lands. Created in collaboration with Stella and Mary McCartney, this travel-exclusive single malt embraces the reuse of natural materials in its packaging, bringing beauty from resources at the end of their natural lives.
This collection is not only a celebration of whisky, but also an expression of The Macallan's commitment to art, culture and respect for nature, reinforcing the brand's position as a leader in the luxury segment.
